Love First
Beauty Cream

Type: Brand Identity, Packaging

Photoshoot of company materials: Unifikat Studio

We had a pleasure to cooperate with Isabelle Niggli - owner of the Love First, beauty cream product. She came to us for help with her brand look.

First we made for her logotype. Maintaining harmony in the typography with modern and simple look but in the same time communicate own unique character. That was our mission. We created a custom font to reflect the brand's personality. We are in love with ligatures and very small details modifications here and there to make typography more unrepeatable look.

Solution

We decide to emphasize in this point more attention to logotype that is why in very subtle way we embossed logotype on the packaging. Very refined color of the paper with classy and clean typography give us modern and sublime look. Inside box we add small letter with a few words from Isabelle to person which will open box. Love which Isabelle share with people we translate to the colorfoul pattern. Full of colors and hapiness. Beauty is touching hearts. That is how we see Love First brand.

Last thing Was to create nice looking photoshoot of the whole brand.

Glass bottled, Filled with Heaven.

By this claim Isabelle communicate beauty cream. We decide to create unique world on photos with lovely scenography which can take us to journey in to the heaven of Love First. Beauty is the conglomeration of various aspects of life. These include our own decisions about how we look at something, how we value it, where we direct our attention. That is why photos have a little bit magic.